Bajaj Allianz to unveil special campaign for lapsed policies

With a view to help policyholders renew their lapsed life insurance policies; private sector player Bajaj Allianz Life Insurance has unveiled a Special Revival Campaign. This campaign will assist policyholders get lapsed policies renewed easily.
The campaign which started on January 18 will continue till March 31, 2014. Under the campaign, lapsed policies that fall under the prescribed revival period can be renewed with special benefits, such as 50% waiver of interest on traditional policies. The company has simplified the DGH (Declaration of Good Health) form and waived off the medical examination for policyholders aged up to 55 years.

The Bajaj Allianz customers are being informed about this unique initiative via SMS, Calls and Letters etc. The details of the scheme are also available on the Company's official website. This scheme is applicable to all individual Traditional and Unit Linked policies.

“Life Insurance is one of the most important risk protection tools, especially during uncertain times. We launched this campaign to reiterate the importance of renewing one's life insurance cover and help our policyholders revive their lapsed policies. To facilitate the same, we have relaxed our underwriting norms and have extended special benefits", said Ms. Jasleen Kohli, Head (Operations), Bajaj Allianz Life Insurance.

“Revival of life insurance policy gives the policyholder crucial benefits such as continuance of life cover, tax advantages, and other policy benefits. It is, therefore, in the best interest of the customer to keep their policy in force", Ms. Kohli added.


Source: http://www.insuringindia.com